Green and black labels on rough recycling paper represent the base and premium lines of wines.

Beautiful photos were arranged and shot on location in the family vineyards. Photography was done by Melanie Hubach.

We designed a hand-drawn shape that is meant to evoke multiple associations in the viewer – the letter S, representing the Scheuermann family name, the infinity sign, as the symbol for the circle of life in nature and viticulture, elevation contour lines of a map, iconic in the Palatinate Forest.